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**Category:** Experience Manager (PaaS/OnPrem)\
**Created:** [February 16, 2022, 1:57pm UTC](https://community.bloomreach.com/t/replace-placeholders-in-hippohtml/3013 "2022-02-16T13:57:56Z")\
**Posts on this page:** 6\
**Page:** 1
**Author:**  [@Dani](https://community.bloomreach.com/u/Dani)\
**Post date:** [February 16, 2022, 1:57pm UTC](https://community.bloomreach.com/t/replace-placeholders-in-hippohtml/3013/1 "2022-02-16T13:57:56Z")
Hi all,
I’m trying to replace placeholders set by content editors in String and Hippohtml fields. For the string fields I found a way to filter out the placeholders and replace them. Now I’m trying the same for the HippoHtml, but the problem I’m facing is that when I use hippohtml.getContent some of the hippohtml information is lost. So I would be able to replace it but I’m missing other information. Anyone an idea about how to solve this?
---
**Author:**  [@jasper.floor](https://community.bloomreach.com/u/jasper.floor)\
**Post date:** [February 22, 2022, 10:47am UTC](https://community.bloomreach.com/t/replace-placeholders-in-hippohtml/3013/2 "2022-02-22T10:47:51Z")
If you are using freemarker you can use the messageReplace tag. See [1].
[1][HST Tag Library for Substituting Variables in Content - Bloomreach Experience Manager - The Fast and Flexible Headless CMS](https://documentation.bloomreach.com/14/library/concepts/translations/hst-2-tag-library-for-substituting-variables-in-content.html)
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**Author:**  [@Dani](https://community.bloomreach.com/u/Dani)\
**Post date:** [February 22, 2022, 12:43pm UTC](https://community.bloomreach.com/t/replace-placeholders-in-hippohtml/3013/3 "2022-02-22T12:43:23Z")
We don’t use freemarker. We use Bloomreach headless so with a react frontend.
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**Author:**  [@jasper.floor](https://community.bloomreach.com/u/jasper.floor)\
**Post date:** [February 22, 2022, 1:12pm UTC](https://community.bloomreach.com/t/replace-placeholders-in-hippohtml/3013/4 "2022-02-22T13:12:05Z")
That’s slightly more work then, as I don’t think there is any equivalent of the messageReplace tag in the spa sdk. Since you already have the a way to replace the placeholders in strings it seems most of the work is already done.
When you render html you do something like this:
```auto
{content && }
```
The output of this is what you would need to manipulate.
---
**Author:**  [@Dani](https://community.bloomreach.com/u/Dani)\
**Post date:** [February 23, 2022, 9:12am UTC](https://community.bloomreach.com/t/replace-placeholders-in-hippohtml/3013/5 "2022-02-23T09:12:30Z")
And what if we want to solve it in the backend. For a string field I made this solution.
```auto
@HippoEssentialsGenerated(internalName = "univecommon:title")
public String getTitle() {
ReplacePlaceholdersUtilImpl replacePlaceholdersUtil = new ReplacePlaceholdersUtilImpl();
String title = getSingleProperty("univecommon:title");
List placeholders = replacePlaceholdersUtil.findPlaceholder(title);
if (placeholders.isEmpty()) {
return title;
}
HttpServletRequest servletRequest = RequestContextProvider.get().getServletRequest();
for (String placeholder : placeholders) {
String valueResourceBundle = replacePlaceholdersUtil.getValueResourceBundle(placeholder);
if (valueResourceBundle.equals(StringUtils.EMPTY))
break;
String valueJson = replacePlaceholdersUtil.getValueJson(servletRequest, valueResourceBundle);
title = title.replace(placeholder, valueJson);
}
return title;
```
and I would like to do this for a HippoHtml field.
---
**Author:**  [@jasper.floor](https://community.bloomreach.com/u/jasper.floor)\
**Post date:** [February 23, 2022, 12:29pm UTC](https://community.bloomreach.com/t/replace-placeholders-in-hippohtml/3013/6 "2022-02-23T12:29:34Z")
I think you will have to do what is done in the hst:html tag. The class that does the work here is “org.hippoecm.hst.tag.HstHtmlTag”.
What you want to do looks something like:
```auto
ContentRewriter cr = ContentRewriterFactory factory = HstServices.getComponentManager().getComponent(ContentRewriterFactory.class.getName());
cr.setFullyQualifiedLinks();
cr.setImageVariant();
cr.setCanonicalLinks();
html = cr.rewrite(hippoHtml.getContent(), hippoHtml.getNode(), requestContext);
```
This code is not complete. You should look in the tag class I mentioned for a complete example.